About Us


Phoenix Insurance Brokers Pty Ltd provides insurance advice to businesses of any size including companies, partnerships, sole traders, associations and individuals, in three main areas:

  • 1. Risk Identification
    and Minimisation
  • 2. Policy
  • 3. Claims

A Western Australian licensed general insurance brokerage firm, Phoenix was established in 1989 as part of the Supalife Group. Since inception, Phoenix has grown to become a trusted, leading provider of insurance and risk management services for individuals and businesses in WA.

With offices in three key locations throughout the state in Como, Busselton and Broome, and a team of 30 plus staff, Phoenix is ideally placed to provide professional insurance advice and service to its client base throughout the state.

Phoenix is part of the Steadfast Group, Australia’s largest insurance broker cluster group. Our alliance with Steadfast sees our clients continue to receive Phoenix’s signature personalised service together with the benefits of Steadfast’s impressive buying power.


Phoenix Insurance Brokers Pty Ltd has always strived to provide superior, professional advice and exceptional customer service. The business was built on this philosophy and upholds it proudly to this day. All Phoenix staff – many of them long serving – share the company’s commitment to service.

Phoenix maintains a full claims division ensuring our clients receive appropriate assistance with lodgement and finalisation of claims and claims related matters.

Our staff are well-versed in all aspects of insurance broking and insurance products ensuring the best outcomes are achieved for clients.

Phoenix has established relationships with the majority of insurance companies, underwriting agencies and other intermediaries to ensure all client options are covered.

Phoenix in the Community

But we’re not all about insurance. Phoenix is a community minded company providing sponsorship to a significant amount of local community and sporting groups. The directors of Phoenix also participate in charitable events such as completing the Kokoda Track to raise funds for Teen Challenge.

Please contact Phoenix Insurance Brokers Pty Ltd today to discuss your Insurance needs.